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Google Ad Management Services

Get more customers and increase revenue with our professional Google Ad management
Google Ad Management Services
Most online shopping today starts with a search engine. Instead of going straight to a certain retailer's website, shoppers will search for a product to compare prices. If they don't know exactly what they need, they'll search for a solution to their problem instead — and if your product meets their needs, they could become your customer. This is why you can attract more shoppers and increase your sales if you sell on Google. Google Shopping and Google Ads can help you reach millions, and our Google Ad services are here to help!
Professionally Managed Google Shopping Ads

Professionally Managed Google Shopping Ads for Your eCommerce Business

There's no doubt that advertising on Google can send your sales to new heights, but it's not without risk. You need to understand how Google Shopping works, how to use it with Google Ads, and how to make sure your products will be accepted. There's also the matter of cost: you pay out whenever a visitor clicks on your ad, so you want to be sure you're getting the most for your money. In short, Google Ads can have an amazing effect on your business, but they require an investment of both time and capital.

At 3dcart, we have a team of Google Certified experts who understand the ins and outs of Google Shopping and Google Ads. We're prepared to handle your product feed, ad budget, and more, so your business can benefit from our skills. You can be sure your advertising is in good hands while you focus on other aspects of your business.

What's Included in Our Google Ad Services?

We offer different levels of our Google Ad services to support different sizes of business. The difference between these services is the number of products and amount of ad spend that we will manage for you. Otherwise, all plans include the same comprehensive management features. We'll start by covering the basics of each plan, and then we'll go over the rest of the details.

Google Shopping Starter

  • Manage up to $2,000/month in ad spend
  • Limit of 1,000 products

Google Shopping Premium

  • Manage up to $5,000/month in ad spend
  • Limit of 5,000 products

Google Shopping Enterprise

  • From 5% - 20% management fee
  • For businesses needing $5,000+ monthly ad spend management
  • No limit on products

All Google Ad Management Plans

  • Dedicated Google Certified team
  • Personalized strategies unique to your business
  • Comprehensive Google Ads setup
  • Pre-Existing campaign transitioning and optimization
  • Mobile Google Shopping optimization
  • Specialized campaign creation and structuring
  • Product landing page review and analysis
  • Product data feed review for Google Merchant Center
  • As-needed CPC bid updates (with email notifications)
  • Monthly performance review and strategy recap
  • Monthly strategy and overall goal sessions

As you can see, all our Google Ad services include a well-rounded set of features to help you succeed in advertising your products on Google. Now we'll go a bit more in-depth as to what these features mean.

Ad Spend Management

Ad Spend Management

Your ad spend is your budget for cost-per-click (CPC) advertising, which is the type used on Google. Every time a customer clicks your ad, you pay a small amount based on the bid placed for that keyword. It can be hard to figure out the best way to allocate your Google Ad budget, so we'll handle a certain amount of this for you depending on the plan you select.

Dedicated Google Certified Team

Dedicated Google Certified Team

3dcart is a Google Partner and can offer the best quality in service to businesses that need Google Ad management - businesses just like you. We have the "inside scoop" on how Google Shopping works and how to use it for your advantage, and being Google Certified means our methods are approved by Google itself.

Personalized Strategies Unique to Your Business

Personalized Strategies Unique to Your Business

Every business is different, and you need an advertising strategy that fits your brand and the goals you're trying to accomplish. At 3dcart, we don't believe in a "one size fits all" approach, because what works for one business might fail completely for another. We will build strategies with you that fully fit your business and your vision, while still putting our expertise to the best possible use.

Comprehensive Google Ads Setup

Comprehensive Google Ads Setup

Google Ads (formerly AdWords) look simple to the viewer, but they're complex behind the scenes. There's a lot you have to set up to get your ad campaigns going, especially if you're using Google Shopping Ads that pull directly from the product information on your website. We want to get you fully set up to use Google Shopping Ads and build successful campaigns. We will set up all of the following for your business:

  • Google Ads account
  • Google Ads conversion tracking
  • Google Merchant Center account
  • Google Analytics tracking
  • Google Merchant Center product feed
Pre-Existing Campaign Transitioning and Optimization

Pre-Existing Campaign Transitioning and Optimization

If you already have Google Ads set up, it's not a problem. We'll simply take over your current campaigns (with your input, of course) and transition them to our new system. This includes optimizations that you may have overlooked when creating the ads yourself. Your Google Ads can seamlessly switch over to be managed by our service without issues.

Mobile Google Shopping Optimization

Mobile Google Shopping Optimization

Most eCommerce customers prefer to shop on mobile devices these days, and this includes the use of search engines. It's crucial that your Google Shopping ads are optimized for mobile, just as it is for your website. We will ensure your products and Google Ads are fully optimized for all devices, including smartphones and tablets.

Specialized Campaign Creation and Structuring

Specialized Campaign Creation and Structuring

Sometimes, you may want to run a specialized Google Ad campaign that serves a specific purpose beyond simply attracting customers to your store. You may want to focus on a certain product, or theme a campaign around the holidays. As part of our mission to provide a Google Ads management service that is fully customized to your business, we include this type of campaign as needed.

Product Landing Page Review and Analysis

Product Landing Page Review and Analysis

The quality of your product pages determines some important things: how likely customers are to buy the item once they reach the page, and whether or not Google will approve the product for inclusion in your shopping feed. We will review your product pages to ensure there are no problems that could cause feed errors or rejections.

Product Data Feed Review for Google Merchant Center

Product Data Feed Review for Google Merchant Center

Your product data feed delivers the information from your 3dcart store to your Google Merchant Center account. Since Google relies on this product data to create the ads, you can't use Google Shopping Ads effectively if your product data feed isn't set up properly. We will review your data feed and ensure everything is working as it should.

As-Needed CPC Bid Updates (with Email Notifications)

As-Needed CPC Bid Updates (with Email Notifications)

To get your ads to appear, you need to place bids on keywords relating to your products, and those bids need to be high enough to compete with other brands targeting the same search terms. As part of managing your ad spend, we'll update the bids for your CPC (cost-per-click) ads to ensure you stay competitive while remaining within your budget. We'll update you by email on all changes we make.

Monthly Performance Review and Strategy Recap

Monthly Performance Review and Strategy Recap

Data is what allows us to improve, and luckily, Google provides plenty that we can use. Each month, we'll review the performance of your ad campaigns and the results of our approach. This will keep you up to date on your Google Ads management and allow us to keep refining the strategy for your business.

Monthly Strategy and Overall Goal Sessions

Monthly Strategy and Overall Goal Sessions

Each month, we'll discuss with you in detail the advertising strategy and business goals that we should focus on for the coming month. Even though we're the ones managing your Google Ads, you are still the owner of your business and we'll look to you for direction as to where you want to focus. By keeping communications open, and regularly scheduled, we'll always be on the same page.

How Long Do the Google Ad Services Take?

How Long Do the Google Ad Services Take?

Once you place your order for Google Ad services, we'll contact you on the same business day (if possible) or within the next 1 - 2 business days. This will be a phone call in which we discuss the project and expectations, and answer any questions you may have.

We will then need you to provide us with the pertinent information that we will discuss with you in the phone call. While the timeframe does depend on how quickly you can get the information to us, a good estimate for us being able to set up your service is a maximum of 1 week.

How Our Managed Google Ad Services Benefit Your Business

Billions of people use Google every day to search for the products they need... and sometimes, for the products they didn't even know they needed. Google Shopping Ads allow you to put your products right in front of them the moment they complete their search. Of course, it takes a lot of work and knowledge to get the most out of Google Ads without wasting your time and money. That's why we created this service, so you can get benefits like these:

  • Reach more customers, make more sales, and earn more revenue.

  • Have Google Certified experts handling your ads and maintaining your product feed.

  • Advertise with custom strategies that are based on the needs and the goals of your business.

  • Get all the information you need to fully understand the strengths and weaknesses of each ad campaign, so we can work together to improve your results.

There is endless potential in Google advertising, and your next new customers are only a search away. Let us handle your Google Ads so you can have the experts on your side while you focus on what you do best: running your business.

Purchase Google Ads Starter today

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Frequently Asked Questions

Is Google advertising really that difficult?
Difficulty is relative, but Google ads can definitely be considered challenging if you don't know exactly what you're doing. It's more common for a new Google advertiser to lose money than to make it, and experts like 3dcart can help you avoid that. Proper Google advertising is also quite time-consuming, since it requires a lot of data monitoring and adjustments, so it's best to have someone on hand to take care of it.
What is a product feed?
A product feed gathers information from your eCommerce website and delivers it to another platform in the correct format for the target platform. In Google terms, your Google Shopping Feed is the product feed that collects needed information about each product: pricing, images, star ratings, and more. The feed provides the information to Google to allow it to create structured ads that use the information. The result is an attractive ad that shows product information immediately, which can often persuade customers to buy the item before they've even visited your store.
Can I cancel my Google Ads service at any time?
The service is on a 90-day retainer and we require 30 days' notice to process a cancellation. This is because our Google Ads services are ongoing services that require a lot of work from our team. The 30 days' notice is required to ensure we can wrap up the service.
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